Don’t Overlook the Online Threat to Merchants

Friday, April 20th, 2018

No matter you’re an eCommerce or brick-and-mortar high-risk merchant, you may be faced with online threats. It’s no more a surprise that even major companies may suffer data breaches. So, it’s vitally important to protect your high-risk business in the current climate. Just read below to get to know how you should protect your business and can get the lowest-cost merchant account without challenges.

Online Threats to Your High-Risk Business

You must be aware that customer credit card information can be sold via rogue websites, mustn’t you? Personal information, such as bank account numbers or social security number, can often be a target for online data thieves if you, as an online merchant, can’t protect them appropriately.

By the way, criminals mainly focus on small businesses. Why? Well, the majority of them don’t have or think they can’t afford to have the right security measures to enjoy better privacy protection.

So, what’s important for high-risk merchants? What shouldn’t you overlook?

• Outsource your payment platform, since this will make it harder for criminals to get access to what they’re looking for.
• Become PCI DSS compliant — Payment Card Industry Data Security Standard. Follow the important set of security standards when accepting credit card payments.
• Never forget about a web application firewall.
• Make your customer service skills sharper.
• Focus on protecting yourself from negative reviews, which will eventually help you with possible chargebacks.
• Use common courtesy, be empathetic, and use negotiation skills.
• Don’t forget to have prominent contact information and a return policy on your website.
• Offer a discount on the next purchase.
• Offer free, next-day or two-day shipping.
• Prepare some small extra products for the next shipment.
• Respond to all negative reviews on an online forum

Steps to Prevent Data Breaches

While talking about the online threats that your high-risk business may come across, it’s also important to mention about several tips you can use to prevent data breaches. So, what steps can you take to protect your online business from data breaches?

• Track user behavior to control anomalous trends tracking in your online store.
• Use two-factor authentication on your site to minimize the risk of a credentials compromise.
• Disable autocomplete for sensitive form fields to avoid unnecessary data leakage.
• Encrypt all data through PCI standards by using front-end public key encryption together with back-end private key decryption.
• Make use of unique tokenization to enjoy session integrity on your website.
• Keep a record of your internal firewall log to control malicious traffic.
• Prohibit password sharing to minimize the single point of failure risk.

Remember that most consumers, as a rule, leave a merchant a negative review online. They use a phone or face-to-face interactions for this purpose less often.

UK eCommerce Market: The Lowest-Cost Merchant Account UK

The UK marketplace boasts huge buying power. Also, it has an excellent digital infrastructure. The UK represents a powerful eCommerce market and advanced digital technology. Britain is the most mature eCommerce market in Europe. Besides, Britain is among the digital economy leaders.

British online shoppers love making online purchases. Generally, they’re OK with entering their payment card details. As keen mobile shoppers, Brits make purchases just on the go. In fact, they’re among the biggest shoppers on mobile.

Are you trying to grow your online business and need to find a reliable merchant services provider to apply to? Just work with a payments expert UK like Best Payment Providers that can help you enjoy the best deal for your business, including the lowest-cost merchant account UK.

Best Payment Providers is a reputable comparison company offering merchants free consultation and reviews contracts, rates, as well as fees. Since integration requirements are equally as much important as fees and customer service, Best Payment Providers never fails to check each provider’s integration process so to ensure a smooth transition and onboarding process for you.

The UK is the hub of online or Internet shoppers. British shoppers enjoy spending money. The market is competitive and customer oriented, so if you’re running or planning to run an online business in the country, look for a reliable processor to work with. With the right payments expert, this can never be a problem.